BURGERTROPHY

Art direction project that reimagines a burger as a hybrid object between gastronomy and fitness culture. Instead of traditional ingredients, the interior is made up of colorful weight plates, creating a strong visual contrast between the everyday and the extreme.

I handled art direction, modeling, lighting, and shading. The floating composition, with each element suspended in midair, adds dynamism and clarity, while the blue gradient background reinforces the freshness and conceptual nature of the piece. With this project, I aimed to convey a visual metaphor: weight as the main ingredient of a lifestyle. A mix of humor and strength that transforms a common object into a striking and memorable image.

The result is a clear, vibrant piece designed for portfolio and visual campaigns, easily adaptable to new objects, color variations, or thematic series depending on project needs.